Abstract:
This study sought to determine the effectiveness of accounting information on the performance of Small to Medium Enterprises (SMEs) in Masvingo urban in Zimbabwe. Most SMEs do not progress well due to various constraints, one of them being lack of accounting information. The study adopted the quantitative methodology. The study discovered that keeping proper accounting records and the use of accounting information enables SMEs to produce timely and accurate reports for various purposes such as accessing loans and helps in business profitability. Proper book keeping will also help SMEs expand their business. The study recommends SMEs to use consultancy services where necessary on preparation financial statements.
